BMW confirms plan to launch Uber and Lyft rival in Seattle, expands ReachNow car-sharing to Brooklyn - GeekWire

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BMW confirms plan to launch Uber and Lyft rival in Seattle, expands ReachNow car-sharing to Brooklyn GeekWire BMW will use its existing 328xi luxury sedans for Ride, which will operate under the same regulatory framework that all Transportation Network Companies — TNCs — like Uber and Lyft must follow. The City of Seattle established those laws in 2014 for ... and more »

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