Jeff Jones' newest target: Soften Uber CEO's tech bro image - San Francisco Chronicle

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San Francisco Chronicle

Jeff Jones' newest target: Soften Uber CEO's tech bro image San Francisco Chronicle With Jones' formidable marketing skills, Uber can craft a more expansive public image, particularly toward women. (In its early days, Uber had such a bad image with women that rival Lyft considered launching as a women-only ride-sharing service. Lyft ... Meet the power players who really run $62 billion UberBusiness Insider Exclusive: Uber Poaches Senior Target ExecFortune Uber snags Target exec Jeff JonesCNNMoney Wall Street Journal -CNBC -USA TODAY -Uber all 91 news articles »

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