googlenews Posted October 13, 2015 Report Share Posted October 13, 2015 WIREDInside Uber's Mission to Give Its Drivers the Ultimate AppWIREDUber's founders didn't invent Uber for drivers. They invented it for themselves, a couple of guys in San Francisco who wanted to be ballers by summoning limos from their phones. Then they invented it for ballers like themselves—upscale urbanites, mostly.Uber redesigns drivers' app to boost earnings, customer satisfactionCNETHall Politics behind Uber backlashThe Detroit NewsLyft's Search for a New Mode of TransportMIT Technology ReviewNBC4 Washingtonall 13 news articles »https://www.google.com/search?hl=en&gl=uk&tbm=nws&authuser=0&q=uber&oq=uber Link to comment Share on other sites More sharing options...