googlenews Posted September 17, 2015 Report Share Posted September 17, 2015 TechCrunchUber's Latest Justification For Surge PricingTechCrunchUber would not be a reliable service if it didn't implement surge pricing. Well, at least that's what Uber is suggesting in its recent case study on surge pricing. Surge pricing is an increase of fare that kicks in when there's a high demand of Uber ...Uber Has New Data on How Surge Pricing Is Good for You (and Uber)Slate Magazine (blog)Uber got two economics PhDs to explain how supply and demand worksQuartzUber: Without Surge Pricing, You'd Never Get a RideWebProNewsall 4 news articles »https://www.google.com/search?hl=en&gl=uk&tbm=nws&authuser=0&q=uber&oq=uber Link to comment Share on other sites More sharing options...